Take 2

I started over this week and made another attempt at coming up with a logo. I started designing one that used a shield to represent the medical field, but once I started filling it with the typography, I wasn't sure if I liked it. So I stepped back and asked the owner, Bobby, if he liked it.

He said he did, but suggested that I made the outline of the shield a little less prominent. I did and he was right. The shield looks better, but I'm still not completely happy with direction of the inside contents so I set it aside for now.

After giving me feedback on the shield, Bobby did some research of his own and found a few examples of logos that he liked. He said that he thinks simpler is better. I'm glad he thinks so, because I completely agree.

Now I'm just working to come up with something simple yet dynamic. I've set my focus more on the typography aspect of the logo rather than the surroundings. Perhaps 'Take 3' will be more promising. After all, the third time's the charm.